Introducing Gokind

Fair choices deserve fair rewards.

Gokind automatically guides and rewards you into making fair purchases.

Our privacy policy applies when you request access

The best endeavour since the Wright brothers' prosperous invention in aeroflight

About to pitch this one to my grandma

Got a free vegan cinnamon bun, which is awesome

This is some Harry Potter magic

The best endeavour since the Wright brothers' prosperous invention in aeroflight

About to pitch this one to my grandma

Got a free vegan cinnamon bun, which is awesome

This is some Harry Potter magic

Because it's too hard to be a sustainable consumer.

So we decided to try and change that.

1

Sign in with any bank using BankID

Hassle free and encrypted integration with every major bank in Europe.

Check out full bank coverage.

2

Earn credits for every fair purchase

Start collecting right away and see how fair brands add more credits. Every purchase matters.

3

Get insights, make better choices

Sustainability comparisons in every industry to help you make better decisions and gain more credits.

4

Get a reward or give one away

We partnered up with the most sustainable brands and NGOs to give you a great selection of fair rewards.

Teaming up to fight misinformation.

The story about how a lawyer, a behavioral scientist and a computer whiz teamed up to fight green washing.

Psst, representing a company that wants to make a change?

Psst, representing a fair company?

We’re always looking for fair partners.

The future of retail is data-driven, digital-first, mindful of consumer sentiment and guided by core values.